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Gurl Paula’s Choice Serum

Gurl Paula’s Choice Serum

★★★★★ 1679 reviews
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Regular price $25.00
Sale price $25.00 Regular price
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Type

serum

Vendor

Burh & gurl
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Reviews

Introducing Gurl Paula's Choice Skin Perfecting & Balancing Serum – a powerful, multitasking treatment formulated to refine, renew, and rebalance your complexion. Developed with advanced, skin-loving ingredients, this serum works to target texture, even out skin tone, minimize pores, and enhance your skin’s natural radiance. Whether you're dealing with dullness, uneven tone, or signs of imbalance, this dermatologist-inspired formula helps you achieve a smoother, clearer, and more luminous look with consistent use.

Elevate your skincare routine with this lightweight, fast-absorbing serum that complements any regimen and is suitable for most skin types—especially combination, oily, or texture-prone skin.


Key Benefits:
✅ Refines Skin Texture – Gently exfoliates and smooths rough or bumpy skin.
✅ Balances Oil & Minimizes Pores – Helps control shine and reduces the appearance of enlarged pores.
✅ Brightens & Evens Tone – Targets dullness and discoloration for a radiant, uniform complexion.
✅ Boosts Hydration – Infuses skin with lightweight moisture without feeling greasy.
✅ Non-Irritating Formula – Free from harsh fragrances and designed for sensitive and reactive skin.

How to Use:

  1. Cleanse & Tone – Start with a freshly washed and toned face.

  2. Dispense a Small Amount – Apply 2–3 drops of serum onto your fingertips or palm.

  3. Apply Gently – Smooth evenly over your face and neck, avoiding the eye area.

  4. Allow to Absorb – Let the serum fully absorb before applying moisturizer or sunscreen.

  5. Use Consistently – For best results, use once or twice daily as part of your skincare routine.

Ideal For:
• Uneven skin texture or tone
• Enlarged pores and excess shine
• Dull, tired-looking skin
• Those looking to improve skin clarity and smoothness
• Sensitive and combination skin types

Let us know abour your query!

Dermatologist-tested

Non-comedogenic

Paraben-free

Fragrance-free

Sulfate-free

Vegan

Cruelty-free

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Prescription skincare made personal

Certified Skin Expert

Pr

Burh & Gurh provider

A trusted skincare expert who designs a personalized treatment plan for your unique skin and goals.

We create 3 custom-strength ingredients in one powerful formula for your skin.

Ni

Niacinamide

Inflammation
Az

Azelaic Acid

Dark spots
“Helps reduce redness, acne marks and uneven texture.” – Burh & Gurh Lab
Cl

Clindamycin

Acne
4%
8%
1%

FQA's

What ingredients are in Bruh & Gurl Custom Formula? +

Active ingredients: A licensed dermatology provider selects the active ingredients based on your consultation.

Inactive ingredients: Aloe Barbadensis Leaf Juice, C13-C14 Isoparaffin, Caprylic/Capric Triglyceride, Deionized Water, Laureth-7, Phenoxyethanol, Polyacrylamide, Tocopheryl Acetate, Triethylene Glycol.

Formulas with tretinoin may include BHT. Formulas with both niacinamide and azelaic acid may include propylene glycol.

How do you use Bruh & Gurl Custom Formula? +
Apply a thin layer to your entire face and neck at night after cleansing. Leave it on overnight and follow your provider’s instructions.
How is Bruh & Gurl Custom Formula personalized? +
Your Bruh & Gurl formula is prescribed by a licensed dermatology provider using your skin quiz and photos. Each formula may contain up to three active ingredients and can be adjusted over time.
When will you see results? +
Many users begin to see visible improvements within 6 to 12 weeks of consistent use. Results vary based on individual skin type and concerns.
Can you use your HSA or FSA for Bruh & Gurl? +
You may be able to use HSA or FSA funds depending on your plan. Please check with your plan administrator or submit a reimbursement claim using your receipt.